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Company

Connecting Technology, Moving Toward the Future

Mercury’s Values and Identity Reflected in Its Brand Identity

Symbol Mark

The symbol mark is a core element of Mercury Co., Ltd.’s Corporate Identification Standards (CIS) and serves as the representative symbol at the heart of all internal and external communications that express the company’s image.

The bold letter “M,” depicted with wings of information and communication, spreads and soars across the globe, symbolizing Mercury’s vision and aspirations to connect information technology and humanity on a global scale.

The circular form represents the advanced digital world as well as the new culture that Mercury seeks to lead. The lines extending from the “M” embody the company’s determination to rapidly connect the world through information and communication services and to create a more prosperous future.

Signature

CI Download
  • English Horizontal Combination (Primary)

  • English Vertical Combination (Primary)

  • English Horizontal Combination

  • Korean Horizontal Combination

  • Korean & English Horizontal Combination

Main Color

  • Pantone 287C

    Mercury’s primary corporate color, blue (Pantone 287 C), symbolizes the future, advanced technology, global connectivity, and youth.